This role focuses on planning, executing, and optimizing media strategies that align with organizational goals and brand standards. The Media and Advertising Specialist collaborates with internal teams, external agencies, and media partners to ensure effective campaign delivery, budget management, and performance analysis. The position requires managing multiple projects, working in various environments, and maintaining compliance with advertising regulations.

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Cherokee Nation Entertainment is one of the largest and most successful tribal businesses in the country. As the retail, gaming and entertainment entity of the Cherokee Nation, it owns and operates a variety of restaurants, entertainment venues, retail shops, fuel/convenience stores, golf courses, hotels, a horse racing track and an RV campground. As the brand continues to expand its offerings and footprint, CNE remains dedicated to the well-being of the Cherokee Nation and the communities that it calls home.

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Responsible for developing and managing strategic media campaigns across various channels to reach target audiences. Acts as the nexus between cross-functional teams and external agencies to facilitate strategic media placement, enhance brand awareness, and drive engagement.

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• Bachelor’s degree in marketing, advertising, or a related field with at least three (3) years of relevant experience, or equivalent combination of education and experience.
• Preferred experience in media buying, project management, and/or accounting.
• Excellent written, verbal, visual/presentation, and interpersonal communication skills.
• Experience managing budgets and accounting execution.
• Proficiency in Microsoft Office, especially Excel, and familiarity with advertising platforms.
• Experience communicating complex ideas to customers, clients, and senior management.
• Creativity and analytical thinking with the ability to interpret data and develop solutions.
• Ability to work with all levels of organizational leadership.
• Ability to prioritize tasks and meet deadlines in a fast-paced environment.
• Must have and maintain a valid driver’s license.

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• Develop and implement media strategies aligned with organizational goals and brand standards.
• Design and present detailed media plans supporting corporate marketing strategies.
• Serve as the primary point of contact between internal departments, external agencies, and media partners.
• Negotiate terms and rates for media purchases across TV, radio, outdoor, digital, and print platforms.
• Manage creation, delivery, and quality control of advertising materials.
• Monitor and manage multi-million-dollar media budgets, ensuring cost-effective spending and accurate reconciliation.
• Collaborate with Accounts Payable, Finance, and Legal teams for payments and budget alignment.
• Track and analyze campaign performance and produce reports with recommendations.
• Utilize workflow software to manage creative requests, approvals, and production specifications.
• Ensure compliance with all relevant advertising laws and regulations.
• Collaborate with cross-functional teams to integrate media efforts into broader campaigns.
• Conduct market research and data analysis to identify trends and consumer behaviors.
• Manage multiple projects without direct supervisory responsibilities.
• Perform work in office and/or casino environments with exposure to smoke and noise.
• Lift and carry up to 50 lbs and perform physical tasks such as pushing, pulling, and reaching.
• Work varied shifts, including weekends, holidays, and travel with overnight stays as needed.